How to Send a Sponsored Post Brief to a Publisher
A clear brief with topic, target page, tone and visuals cuts revisions. Use these brief fields to brief a publisher the first time.
Read MoreRead expert guides on backlinks, technical SEO and content strategy.
432 articles found.
A clear brief with topic, target page, tone and visuals cuts revisions. Use these brief fields to brief a publisher the first time.
Read MoreA practical 10-minute pre-purchase check of a site's indexing, topical consistency, outbound links and content quality before you order.
Read MoreSingle post or multi-site package? Compare cost, risk spread and link variety to decide which sponsored content option fits your campaign.
Read MoreCompare sponsored articles and banner ads by goal, budget and time horizon, and learn which format fits awareness, traffic or authority goals.
Read MoreHow to disclose sponsored content to readers: when to use rel=sponsored, how to label ads and what disclaimers sensitive industries need.
Read MoreGet a sponsored post published step by step: set goals, choose the right site, write the brief, place the order and check the live article after launch.
Read MoreBefore buying ad space, check topical relevance, traffic quality, technical health, and red flags with this practical publisher evaluation checklist.
Read MoreBuild a practical SEO content brief covering search intent, keyword placement, section word counts, and unique information gain for your writers.
Read MoreLearn how core updates actually affect backlink profiles, and what to do (and avoid, like panic disavowing) during and after an update.
Read MoreEditorial backlinks are earned without asking or paying for them. Learn what triggers them and how a content strategy can help you earn more.
Read MoreDon't lose years of backlink value during a redesign or domain change. Learn the 301 redirect mapping process that protects your link equity.
Read MoreCompare guest posts, sponsored posts, and niche edits by cost, risk, and impact, and learn which link building method fits your situation best.
Read MoreLink count alone isn't enough. Track referring domain growth, authority movement, ranking changes, and anchor text to measure real campaign impact.
Read MoreA realistic, month-by-month link building roadmap for brand-new websites with no backlink history, no brand awareness, and a limited budget.
Read MoreDon't let link building fall apart as your agency grows. Build a centralized publisher database, standard templates, and a written quality policy.
Read MoreLearn how to find pages that mention your brand without linking, prioritize them, and turn them into real backlinks with a simple outreach process.
Read MoreHow does an internal linking strategy affect SEO performance? Practical recommendations for internal link architecture and common mistakes to avoid.
Read MoreHow does the backlink disavow process work? When should you use it, how do you submit a disavow file correctly, and what mistakes should you avoid?
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